Privacy policy

1. Data protection at a glance

General notes

The following notes provide a simple overview of what happens to your personal data when you visit our website. Personal data are all data with which you can be personally identified. For detailed information on the subject of data protection, please refer to our data protection declaration listed below this text.

Data collection on our website

Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator. His contact details can be found in the imprint of this website.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This can be data that you enter in a contact form, for example. Other data is automatically collected by our IT systems when you visit the website. These are mainly technical data (e.g. internet browser, operating system or time of the page call). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Part of the data is collected to ensure that the website is provided without errors. Other data can be used to analyse your user behaviour.

What rights do you have regarding your data?

You have the right to receive information free of charge about the origin, recipient and purpose of your stored personal data at any time. You also have the right to demand the correction, blocking or deletion of this data. For this purpose, as well as for further questions regarding data protection, you can contact us at any time at the address given in the imprint. Furthermore, you have a right of appeal to the responsible supervisory authority.

Analysis tools and third-party tools

When you visit our website, your surfing behaviour can be statistically evaluated. This is mainly done with cookies and with so-called analysis programs. The analysis of your surfing behaviour is usually anonymous; the surfing behaviour cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. You will find detailed information on this in the following data protection declaration. You can contradict this analysis. We will inform you about the possibilities of objection in this data protection declaration.

2. General notes and compulsory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations and this data protection declaration.
When you use this website, various personal data is collected. Personal data is data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how we do this and for what purpose.
We would like to point out that data transmission over the Internet (e.g. communication by e-mail) can have security gaps. A complete protection of data against access by third parties is not possible.

Note on the responsible body

The person responsible for data processing on this website is:

Alpha MET AG, Aeschenvorstadt 55, CH-4051 Basel

Phone: +41 61 931 10 00
 

Responsible party is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke any consent already given at any time. For this purpose, an informal notification by e-mail to us is sufficient. The legality of the data processing carried out up to the time of revocation remains unaffected by the revocation.

Right to data transferability

You have the right to have data, which we process automatically on the basis of your consent or in fulfilment of a contract, handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another responsible party, this will only take place to the extent that it is technically feasible.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognise an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

If the SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.

Information, blocking, deletion

Within the framework of the applicable legal provisions, you have the right to obtain information free of charge at any time about your stored personal data, its origin and recipients and the purpose of the data processing and, if applicable, a right to correct, block or delete this data. For this purpose, as well as for further questions regarding personal data, you can contact us at any time at the address given in the imprint.

Objection to advertising mails

We hereby object to the use of contact data published within the scope of the imprint obligation to send advertising and information material not expressly requested. The operators of this website expressly reserve the right to take legal action in the event that unsolicited advertising information is sent, for example by spam e-mails.

3. Data collection on our website

Cookies

The Internet pages partly use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, effective and safer. Cookies are small text files that are stored on your computer and saved by your browser.
Most of the cookies we use are so-called “session cookies”. They are automatically deleted at the end of your visit. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognize your browser the next time you visit us.

You can set your browser to inform you about the setting of cookies and to allow cookies only in individual cases, to exclude the acceptance of cookies for certain cases or in general, and to activate the automatic deletion of cookies when closing the browser. If you deactivate cookies, the functionality of this website may be limited.

Cookies that are required to carry out the electronic communication process or to provide certain functions that you have requested (e.g. shopping basket function) are stored on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimised provision of his services. Insofar as other cookies (e.g. cookies for analysing your surfing behaviour) are stored, these are treated separately in this data protection declaration.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and browser version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP address

This data is not merged with other data sources. These data are recorded on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the technically error-free presentation and optimisation of his website – for this purpose the server log files must be recorded.

Contact form

If you send us enquiries via the contact form, your details from the enquiry form, including the contact data you provide there, will be stored by us for the purpose of processing the enquiry and in the event of follow-up questions. We will not pass on this data without your consent.
The processing of the data entered in the contact form is thus exclusively based on your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at any time. For this purpose, an informal notification by e-mail to us is sufficient. The legality of the data processing operations carried out up to the time of revocation remains unaffected by the revocation.
The data entered by you in the contact form will remain with us until you request us to delete it, revoke your consent to its storage or the purpose for which it was stored ceases to apply (e.g. after your enquiry has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.

Data protection provisions about the application and use of Leadz

Who is collecting the data?

Data is being collected by NTConsult Software & Service GmbH and Thorben Roth Grafikdesign using Leadz® Software.

What data is being collected?

Leadz® Software collects users’ Name, Surname, Email, Address Data, IP Address, and users’ traffic on connected websites, which means, buttons he clicks, documents he downloads and forms he submits.

Will the data be shared with any third parties?

Any data that is shared with third parties is anonymized, and external users have not access to the software.

How will the information be used?

The information is used to tailor the best experience for customers visiting websites, showing them content that might interest them, and target them with offers specially suited to their needs.

How long will the data be stored for?

Data in Leadz® Software is stored only as long as subject has an account in the system.

What rights does the data subject have?

Subject has right to export all his data from the system, as well as right to be forgotten, which he can submit, and all of his data will be removed from the LeadzⓇ Software.

How can the data subject raise a complaint?

By contacting either NTConsult Software & Service GmbH or Thorben Roth Design.

How is the data stored?

The data is stored in an encrypted database, which is located in a secure facility. Subjects’ data may also be visible inside the server logs, which are deleted after 90 days.
Only authorized personnel has access to data stored in Leadz® Software.

How can I opt-out or opt-in again?

The data subject has the possibility of objecting to a collection of data that are generated by Leadz® Software which is related to the use of this website, as well as the processing of this data by Leadz® and the chance to preclude any such. For this purpose, you just have to click the opt-out-link below. Please note, that our webservice is not available to the full extent, anymore.
Opt-out from Leadz®

If you want to opt-in again, please click the opt-in-link below.
Opt-in to Leadz®

Application and use of Leadinfo

We use the lead generation service provided by Leadinfo B.V., Rotterdam, The Netherlands, which recognizes visits of companies to our website based on IP addresses and shows us related publicly available information, such as company names or addresses. In addition, Leadinfo places two first-party cookies for providing transparency on how our visitors use our website and the tool processes domains from provided form inputs (e.g. “leadinfo.com”) to correlate IP addresses with companies and to enhance its services. For additional information, please visit www.leadinfo.com. On this page: www.leadinfo.com/en/opt-out you have an opt-out option. In the event of an opt-out, your data will no longer be used by Leadinfo.

4. Analysis tools and advertising

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called “cookies”. These are text files which are stored on your computer and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.
The storage of Google Analytics cookies is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the analysis of user behaviour in order to optimise both his website and his advertising.

Browser Plugin

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Objection to data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie is set to prevent the collection of your information on future visits to this site: Disable Google Analytics.
For more information about how Google Analytics treats user information, please see the Google Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=de.

5. Newsletter

Newsletter data

If you would like to receive the newsletter offered on the website, we need an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. Further data will not be collected or only on a voluntary basis.
We use these data exclusively for sending the requested information and do not pass them on to third parties. The processing of the data entered in the newsletter registration form is based exclusively on your consent (Art. 6 para. 1 lit. a DSGVO) The consent given for the storage of data, the e-mail address and its use for sending the newsletter, you can revoke at any time, such as via the “unsubscribe” link in the newsletter. The legality of the data processing procedures already carried out remains unaffected by the revocation.
The data you have provided us with for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and deleted after you have cancelled your subscription. Data that has been stored by us for other purposes (e.g. e-mail addresses for the member area) remains unaffected by this.

Newsletter2Go

This website uses Newsletter2Go to send newsletters. The provider is Newsletter2Go GmbH, Nürnberger Straße 8, 10787 Berlin, Germany.

Newsletter2Go is a service that can be used to organize and analyze the dispatch of newsletters. The data you enter for the purpose of subscribing to the newsletter is stored on the servers of Newsletter2Go in Germany.
If you do not want to receive an analysis from Newsletter2Go, you must unsubscribe from the newsletter. For this purpose we provide a corresponding link in every newsletter message. You can also unsubscribe directly on the website.

Data analysis by Newsletter2Go

With the help of Newsletter2Go it is possible for us to analyze our newsletter campaigns. For example, we can see whether a newsletter message was opened and which links were clicked on, if any. In this way we can determine, among other things, which links were clicked on particularly often.

Außerdem können wir erkennen, ob nach dem Öffnen/ Anklicken bestimmte vorher definierte Aktionen durchgeführt wurden (Conversion-Rate). Wir können so z.B. erkennen, ob Sie nach dem Anklicken des Newsletters einen Kauf getätigt haben.
We can also see whether certain previously defined actions were carried out after opening/clicking (conversion rate). For example, we can see whether you have made a purchase after clicking on the newsletter.
Newsletter2Go also allows us to divide the newsletter recipients into different categories (“clustering”). Thereby the newsletter recipients can be divided e.g. by age, gender or place of residence. This way the newsletter can be better adapted to the respective target groups.
Detailed information about the functions of Newsletter2Go can be found in the following link: https://www.newsletter2go.de/features/newsletter-software/.

Legal basis

The data processing is based on your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at any time. The legality of the data processing operations already carried out remains unaffected by the revocation.

Duration of storage

The data you provide us with for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from our servers as well as from the servers of Newsletter2Go after you unsubscribe from the newsletter. Data that has been stored for other purposes (e.g. email addresses for the member area) remain unaffected. You can find more details in the data protection regulations of Newsletter2Go at: https://www.newsletter2go.de/features/datenschutz-2/.

Conclusion of a contract for commissioned data processing

We have signed a contract with Newsletter2Go in which we commit Newsletter2Go to protect the data of our customers and not to pass it on to third parties. This contract can be viewed under the following link: https://www.newsletter2go.de/docs/datenschutz/ADV_Muster_Newsletter2Go_GmbH_latest_Form.pdf?x48278.